Business Analytics


Business Analytics Certificate

About Business Analytics Certificate

About Business Analytics Certificate

Data has changed the way businesses make decisions and the way business leaders give their companies a competitive edge. The Professional Certificate in Business Analytics can empower graduates with the knowledge, tools and decision-making skills to solve businesses’ most pressing problems, while advancing their professional careers in the exciting and fast-growing field of data analytics.

The certificate can be completed in conjunction with other graduate programs, including an MBA, by taking the certificate courses as electives. For those wanting to further enhance their expertise in business analytics, the certificate can also be used as a stepping stone to the MS Business Analytics graduate program.


In order to earn the Professional Certificate in Business Analytics, a student must complete the program coursework as follows:

Professional Certificate in Business Analytics Coursework
Course NumberCourse TitleUnits
Required Prerequisite*
GSB 512*Quantitative Analysis4
Required Core Courses
GSB 520Data Management for Business Analytics4
GSB 530
Data Analytics and Mining for Business4
Electives (Choose One)**
GSB 510Data Visualization and Communication in Business4
GSB 516Strategic Marketing Analytics4

For course descriptions click HERE to see the Cal Poly catalog. 

* Students may substitute IME 503 or GSE 518 for GSB 512, if already part of an existing graduate study plan. The prerequisite may be waived altogether upon demonstration of sufficient quantitative coursework with approval from the Associate Dean of Graduate Programs.
** Other analytics-related courses may be used to satisfy the elective requirement, upon approval from the Director of Business Analytics Graduate Programs.